Alok
Alok grew up in Brazil in a musical family, with parents who were active as psytrance DJs. Surrounded by electronic music from an early age, he started DJing and producing while still a teenager. His background shaped a strong focus on rhythm, groove and music that works on the dancefloor. His international breakthrough came in the 2010s, when his blend of house, deep and melodic dance reached a global audience. Tracks like Hear Me Now helped establish him as a regular presence in clubs, festivals and radio playlists worldwide. Alok’s sound is accessible, energetic and built around flow rather than excess — music designed to keep people moving.